Boy, it’s dismal out there in real estate land.
I drafted this letter to help mortgage brokers secure new business among homeowners with adjustable rate mortgages.
I’ll email the letter to you for a modest fee. You can use and mail to your target audience as often as you like.
…
Dear [Name],
I haven’t felt this good for a long time. I feel empowered writing you this letter. I genuinely think this letter can make a material difference for you and the 300 other Snohomish County families I am writing. (Why 300? Keep reading.)
I became a mortgage broker to help people realize their dream of homeownership. When I started nine years ago,
… I didn’t expect to have people crying in my office.
… I didn’t expect to see anguish on people’s faces.
… I didn’t expect that I would console people on the verge of losing their homes.
The people I’m describing – like you – have an adjustable rate mortgage coming due. They are frantic because … email me for the rest of the letter.
…
…
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4. August 2008 at 3:25 am
So far it is very strong, I like that. Please e mail me the rest. Caroline.
8. August 2008 at 9:12 pm
Like I said before, Joe, you’re brilliant. This is just the snippet I need to persuade some brokers I know to join Biznik. Just getting to know you is worth many more times the cost of becoming a Biznik supporting member!
5. November 2008 at 4:40 pm
Hey Joe,
How is your new marketing letter going? Is it worth the cost and are you getting a lot of leads from this marketing letter?
Thanks
7. November 2008 at 12:08 am
Chris, thanks. Yes, I’m happy with the letter. Let’s connect offline to discuss.