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My wife, my life

“My best friend, my life partner” ~ inscription inside our wedding bands

Joe Hage, Beth Hage

On our wedding day in 1998

I got very lucky when I found my wife Beth. We met in 1995 at a birthday party she crashed. Victor Carlson, the guy on the other side of the cubicle wall told me earlier that day, “Dude, I’m bringing this girl to Thano Chaltas’ party. She just broke up with her boyfriend.”

I knew she was the one after she surprised me on my 30th

I knew she was the one after she surprised me for my 30th

I asked her out at the party. Our first date was the next day. We took the New York tram from Manhattan to Roosevelt Island. It was one of the first dates I hadn’t choreographed: I’d never been there before, I didn’t know what to expect. We walked to the end of the island and, because I hate backtracking, cut through what I think was a hospital to get to the other side. “Just follow me and act like you’re supposed to be there,” I asked this girl I had met the day before.

Been together ever since.

Two weeks ago Beth asked me to lift my head from the computer screen. “Joey,” she said, “I want your full attention. We should talk.” She told me, “There’s something going on. I can’t put my finger on it but you’ve been a bit self-centered lately. It comes in waves and you’re entering one of them.”

In Cape Town, making me laugh

Funny in Cape Town (click any photo to enlarge)

She was right. I had become less receptive to other people’s needs, more focused on my own. This pattern comes in “Joey cycles,” as she calls it. We talked about ways I’ve come out of past cycles and she asked me to take those steps.

Without a second thought I said yes. I said to Beth yesterday, “I know better than to tell you no because you are always right.”

Funniest thing she ever said

We weren’t dating two months when I took her to a party in Long Island thrown by a friend from Wharton. Everybody there, it seemed had an MBA. I don’t know what conversations I got into but apparently they weren’t typical conversations for Beth.

At our first JazzFest in New Orleans

At our first JazzFest in New Orleans

When we got in the car she let me know how she felt relative to the ‘impressive people’ she met at the party.

“I feel like the winner of a pie-eating contest.”

Still makes me laugh.

The first time I sent roses to her office she laughed and laughed. The card, which I dictated over the phone to the florist, read, “I herd you like roses.” Herd. “This is so funny,” she knew, “because of how fanatical you are about language.”

We still have the card.

Beth before kids

I'm now forbidden to ski; stay alive for kids

I'm now forbidden to ski; stay alive for kids

Beth worked in the garment industry in Manhattan when we met. She worked at Macy’s out of school, at Nautica, and later as Director of Production for the largest manufacturer of sleepwear for Wal*Mart. Toward the end there in 2000, it wasn’t fun anymore.

The story I best remember illustrated her frustration at work. She told me how she was checking on a shipment that was running late. “The shipment is on the boat” (a third-world equivalent of “the check is in the mail”), the fax read. Later she learned the shipment hadn’t even been produced(!). There was a bountiful rice crop that year – all the workers took higher-paying jobs in the fields.

Wal*Mart wasn’t amused.

I was doing well as Director of Relationship Marketing for 1-800-FLOWERS.COM at the time. “Don’t work,” I told her. “Find something you enjoy doing.” And so, when we returned from a three-week trip to Botswana (oh, the trips we used to take before the boys came), she quit. She took some classes, and ultimately re-discovered her art.

Original photo

Original photo (click to enlarge)

Beth's original art

Beth's original art (click to enlarge)

As “Painting with Paper,” Beth makes collage work unlike anything I’ve seen. We have four pieces hanging in our home. She does pieces on commission, mostly for friends and through referrals. A true artist, she loves the creation, not the selling. “I don’t feel right charging my friends too much,” she says. Only after I calculated an hourly rate reasonable for hand-crafted commissioned work did she relent. I posted a few of her pieces on this post about strong positioning. (Want a unique portrait of your own? Email me.)

Beth Hage, mother extraordinaire

Beth loves her brothers (here, pregnant with Zachary)

Pregnant with Zachary; laughing with brothers

I tell her, “Beth, you are the best mother I know.” She has a hard time accepting the compliment.

Our boys have a lot of energy. She’s great with them; knows how to channel their energy more productively. She speculated why Zachary had trouble focusing in class and discovered for him Tomatis (something about the bone conduction in his ear) and, separately, eye therapy (she tells me he could have lost vision in one eye had “we” not caught it). She’s working through some Lucas issues too: It comes naturally to her.

I remember when we were newlyweds. She wondered if she’d be a good mom and thought she’d be a better “girl mom” than a “boy mom.” She realizes now that she was definitely supposed to be a boy mom.

She’s a true soccer mom. She plays in a league for herself AND coaches Zachary’s soccer league. She took him to T-ball, she graduated along with him to junior baseball where she coaches that too. Lucas, who prefers individual sports (biking, scooter, driving anything he’s allowed to drive) gets all the freedom he needs to explore.

She’s a great “doggy mom” too. Brooklyn, our King Charles Cavalier is 100 percent Beth’s dog. He has two people in his life: “Momma” and “Not Momma.” You, me, my kids, we’re all “Not Momma.” I come home from a week away, I get generous tail wagging. Momma comes home from the store and he goes freakin’ nuts: whimpering, climbing on her leg, running around. Sleeping on our bed is insufficient for Brooklyn. Sleeping on Beth is better. When I leave in the morning, I see the back of Beth’s head buried in a pillow, the dog draping her neck like a scarf, checking me out as I leave.

Our family (click to enlarge)

Our family (click to enlarge)

Lucky

People tell me I’m lucky.

I know.

Beth, I love you. I’m grateful for everything we have. She makes me laugh: Last month I noted the 14th anniversary of the day we met.

“14 years. That’s a lot of Beth,” I told her. “That’s a lot more Joey!” she immediately replied.

She’s right. And I’m grateful I have someone so strong to keep me on the straight and narrow.

I love you, Beth. I love you.

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Tracking your Advertising Campaigns with Urchin Tracking (UTMs)

Tracking your advertising campaigns can be easy – and free! All you need is a Web site, Google Analytics, and a little bit of code known as “urchin tracking modules” (abbreviated UTM). As you’d expect, Google has a learning center module on the subject. It’s called “Tracking your Advertising Campaigns” and it’s available online for free. Here’s the gist of it.

I used to: Post a “regular” hyperlink for http://joehageonline.com.
Now I:
Add “code” on the end of the hyperlink to let Google Analytics track where visitors came from.

The answer key

With things like this, I like to see “the answer” first. Then I can piece it together. Here’s the code I use for my personal email signature, broken out by color to help teach you:

http://joehageonline.com/?utm_source=sig&utm_medium=email&utm_campaign=blog

Breaking it down.

1. Start with a link and add a “slash.” Mine reads reads http://joehageonline.com/. (If your link ends in “.htm” you don’t need the slash.)

2.Add a question mark (?). Now I’m up to http://joehageonline.com/?.

3. Then add three pieces of code known as “Urchin Tracking Modules” ( utm_ ). For our example, I will write tracking code for the automatic signature on my emails.
….. 3a. The first tracks the source of the campaign. In my example it’s my signature. So far we have:

http://joehageonline.com/?utm_source=sig (and because we need to connect it to the next utm we add an “&” at the end), we have:
http://joehageonline.com/?utm_source=sig&

….. 3b. The second tracks the medium. In my example I am using my emails. Now we have:

http://joehageonline.com/?utm_source=sig&utm_medium=email&

http://www.cardiacscience.com/blog/?utm_source=email&

….. 3c. Last is the campaign. I want readers to visit my blog. So we conclude:

Extra credit

If you like you can add a fourth module, keyword, for extra specificity:

http://joehageonline.com/?utm_source=sig&utm_medium=email&utm_campaign=blog&utm_keyword=joehage. I use “keyword” when I have multiple hyperlinks in one story or campaign.

What to look for in Google Analytics

Click to enlarge the Google Analytics image showing the campaign I described above.

Google Analytics, under Traffic Source and Campaigns

Google Analytics, under Traffic Source and Campaigns

Now go forth and do the same. You’re welcome to leave questions or comments below.

For more information and discovery visit:
http://www.roirevolution.com/google-analytics/google-analytics-url-builder.htm and
http://www.google.com/adwords/learningcenter/text/31854.html

Good luck tracking your advertising campaigns.

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Crazy Love, a page-turning must read

I just read “Crazy Love” by Leslie Morgan Steiner.

My friend, Leslie Morgan Steiner, author of "Crazy Love"

My friend, Leslie Morgan Steiner, author of "Crazy Love"

I went to business school with her.

I loved the book and am fiercely proud of her. What a brave story to tell.

I’ve never read a 325-page book so quickly. 24 hours? Unheard of.

In it, Leslie recounts her personal experience with her domestic violence at the hand of her ex-husband. It gives a courageous voice to those who have none, perhaps out of love, perhaps out of fear.

Watch her read a short segment of the book here.

And buy your copy of Crazy Love here. crazy-love-amazon

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Long-lost friend stays lost

Months ago, I found my friend Michele Wolf using this blog.

Encouraged, I went on a hunt for a childhood friend named Bobby. Bobby and I used to play on 74th Street in Brooklyn, New York. I considered him among my closest friends in grammar school.

I called friends in Bay Ridge looking for him. No one had any information. I have a friend who does private investigations from time to time look for him. She found nothing. I believed he was dead.

God bless her, Christine Ness from my grammar school (we’re having a reunion on September 13, I’m flying in from Seattle to go to it) started finding everyone on Facebook. And finally, a mutual friend’s sister put me in touch with a one of his relatives on Facebook.

I sent a message. Months passed. Then he answered and – just like that – I had Bobby’s phone number.

Mr. Slate!

I called Bobby this week. Thrilled, I heard him pick up.

“Bob?”

“Who is this?”

“It’s Mr. Slate!”

Ridiculous, I know, but 27 or so years ago in high school, we had a gym teacher named Mr. Slater who was out sick one day. It was announced to us, as was every announcement, on a neatly typed and posted correspondence on the Main Office showcase. There was a missing “r.” That’s all it took for two immature teens to say “Mr. Slate” again and again over the course of weeks. I still think of the funny, slurred way we said it. And it still makes me laugh.

“It’s Mr. Slate!” I shouted out gleefully.

“Click” came the abrupt response. Bob had hung up on me.

Maybe I confused him? He didn’t remember Mr. Slater? It has been a quarter century, after all. Maybe he thought it was a crank call.

I tried again and went immediately to voicemail. “Hi, this is Joe Hage – Joey Hage from 76th Street,” I clarified. “I’m sorry if I scared you away there. I had said ‘Mr. Slate,’ you know, like our old joke? Anyway, I got your number from John. It’s been a really long time and I think of you now and again. I’d love to get in touch with you again. Call back when you have a moment.”

I wasn’t surprised when the phone did not ring.

Try, try again?

I’m home today, all alone. Beth and the kids took their annual trip to Cape Cod where Beth’s best friend has a summer house. They chit-chat. Karen’s kids play with my kids. It’s Beth’s time, not really a trip for me.

I read “Crazy Love” (great book) cover to cover. I slept late (since the dog got me up – and kept me up – at 3:30 a.m.). I thought I’d give Bob another try.

I called. No answer. I hung up.

15 minutes later, the phone rang. It was Bob’s number.

“Hello?” I started, thinking anything more aggressive would result in the same outcome.

“Hello? You called this number a few minutes ago?”

“Yes,” and in as clear a speaking voice as I could offer (so there would be no confusion),”it’s Joe Hage.”

Click.

I don’t for a moment think he’s mad at me. I guess he doesn’t want to connect with anyone from his past.

Why look in the first place?

Why was I looking? I don’t know. I guess I’m sentimental.

I used to think of Bob as a best friend. I remember helping him get through Xaverian (he had a problem with Senior English, as I recall), and remember being happier seeing him get his diploma than I was getting my own.

I still say “Mr. Slate!” to myself from time to time. And if I wear corduroys on a cold wintry day, I think of the ridicule he got from our band of friends about “Bobby Jeans” – these cords he had with unusually wide treads.

I rejoiced to learn he was still alive. I heard his voice. I can be content with that.

questionmark Have you ever looked for an old friend?

What happened you found him or her?




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