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BadBanana’s book: Marching Bands are Just Homeless Orchestras

I was a @badbanana fan back when we was still ripe. What? Wait. No. That didn’t come out right.

That wasn’t so funny.

But Tim Siedell, known to more than 400,000 Twitter followers as “Bad Banana,” genuinely and consistently is. Tim won me over in 2008 with his witticisms including (my favorite), “India, your food is delicious. Congratulations.” I’m genuinely honored Tim’s giving us the scoop on his new book “Marching Bands are Just Homeless Orchestras,” due out this November. Pre-order “Marching Bands are Just Homeless Orchestras” today!

Joe Hage: Hey, Tim, I’ve got to say, I’m really excited about this interview. I remember when I found you back in 2008 and (as I recall) you were just crossing the 5,000 follower mark. Now, look at you: 400,000 followers and counting! You’re a Welebrity! What’s it like having so many people count on you for a daily chuckle? Do you feel a “pressure to be funny”?

Tim Siedell: Any Twitter anxiety is pretty much indistinguishable from my normal, everyday anxiety. On my Big List of Worries (updated daily), Twitter currently comes in at 748, right behind flying squirrels.

Joe Hage: See? Funny! Are you always funny? Were you the class clown at school?

Tim Siedell: Well, I grew up in a family that valued good comedy. Smart comedy. I used to sneak over to my uncle’s house and listen to his Steve Martin records, which were a little too blue for my parents. My dad had Bob and Ray records. Old radio shows on tape. Bob Newhart records. Classic early television shows like Ernie Kovacs (which seemed ancient when I was a kid). Abbott and Costello. The Marx Brothers. Monty Python. Johnny Carson. This is what I grew up with. I learned early on that good comedy could be powerful. So, of course, I tried to harness that power to score chicks in school.

Joe Hage: So did you, in fact, “score” lots of chicks? Did you compete in speech and debate or join theater in high school or college? Have you ever tried stand-up or improv?

Tim Siedell: No. No, no, no, no. No and no. By the way, the first one should be a resounding no.

Joe Hage: Perhaps we should change subjects, then. So, as an advertising aficionado, I recognize your avatar is famed pitchman David Ogilvy. How did you come to select David to represent your online brand?

Tim Siedell: I signed up for Twitter just to check it out. I sure as heck wasn’t going to use my real picture or a real name. So I quickly chose @badbanana and a photo I already had on my desktop (Ogilvy is one of my professional heroes). I figured I’d sign in, look around, and delete my account. That was almost four years ago. There certainly wasn’t a master plan. I do think my quips are a little funnier coming out of that face. And whenever I play around with a different avatar, I get a lot of complaints.

Joe Hage: I agree, there is something funnier about your quips coming out of a “handsome billionaire’s” face. What about the Bad Banana handle? Any story there?

Tim Siedell: Nothing profound. I had doodled a frowning banana during a meeting and wrote “Bad Banana” under it. I kinda liked the drawing, so it sat on my desk a while. Then it was the first thing I thought of when I went for a name. Like I said, no master plan. If I’d known that I would be introduced to people in real life as Bad Banana, I probably would have chosen something else.

Click to preview an inside page

Joe Hage: That’s funny. I remember emailing you about a year ago, saying, “You really should write a book.” You weren’t sure back then. How did “Marching Bands are Just Homeless Orchestras” come about?

Tim Siedell: I didn’t want to write a traditional book. And I didn’t just want a rehash of old tweets. A lot of the people who approached me about a book didn’t know anything about my type of humor. Brian Andreas, the illustrator of the book, was different. He’d been following my tweets for quite some time before he reached out to me. We have a very similar sense of humor and I liked the books he had done on his own. We started talking and we had a very similar vision for how this book could look and feel. I’m in love with his quirky drawing style. I think it will appeal to my fans who may have seen some of these quips before. And I think it will appeal to someone who has never even heard of Twitter.

Joe Hage: Tell us a bit about Brian.

Tim Siedell: Brian’s one of the most creative people I have ever met. Used to live in the Midwest. Now lives in California. A painter, a writer, a sculptor, a doodler. He believes in the power of telling stories through words and art. Gotta love a guy like that. Plus, he loves wine and chocolate.

Joe Hage: I got my hands on the back cover of the book. It says MSNBC, Mashable, Maxim, and others name you as one of the top ten funniest people on Twitter. I said “Wow!” aloud when I saw Rob Reiner on your back cover: “Tim Siedell clearly has no life, but he’s extremely funny while not having one.” What is it like for you, personally, to be a Web celebrity?

Tim Siedell: Maybe I shouldn’t divulge this secret, but if you show your Web Celebrity card at any participating Dairy Queen, you get 5 percent off the price of a Blizzard (large size only, one per month). I’ve seen Gary Vaynerchuk in there.

I’m just happy more people get to see my little thoughts. I built an audience one tweet at a time and it took a lot of effort before anyone took notice. I had 5,000 followers after 10,000 tweets. There’s probably a lesson in there about patience, but I’m not willing to spend the time to figure it out.

Joe Hage: You’ve made me laugh a number of times in this interview. It comes so naturally to you. When will “Marching Bands are Just Homeless Orchestras” be available for shipment?

Tim Siedell: The official release date is November 22, although you can pre-order “Marching Bands are Just Homeless Orchestras, Half-Empty Thoughts, Volume 1” right now on Amazon or at storypeople.com. Just in time for all of your holiday shopping.

Joe Hage: OK, you heard him, readers! Waste no time, pre-order “Marching Bands are Just Homeless Orchestras” today. Tim, this was one of the most enjoyable interviews I’ve ever conducted. Lots of luck with the book and I’ll check in with you in six months to see how it’s going!

Tim Siedell: Thanks, Joe. I enjoyed it, too. It was a nice change of pace to be asked questions from someone who isn’t a police officer.

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How can I help you today?

I went to a networking event yesterday. I had no agenda whatsoever: I’m not looking for work, I’m not looking to hire … I just went to network.

I’m naturally extroverted and enjoy going up to complete strangers. I’m happy to start the conversation.

How can I help you today?

We’ve all read how people like to talk about themselves. I’ve found conversation starters like “So, tell me about your business” to be particularly effective. I follow up, “So, if I were able to help you today, what would you ask of me?”

What’s more, it’s fun to actually mean it.

When I ask, “How can I help you,” it’s more than a ploy to get the conversation to come back to me. I actively enjoy thinking through my mental Rolodex, wondering who I might be able to put together.

Invariably, though, the recipient feels as though you’ve listen to them. They want to reciprocate and genuinely ask, “So, how can I help you?” And now, armed with some information about them, can tailor my response appropriately.

Insta-help

In each of the past two months, I met someone, moved on, and two or three connections later find a match. It’s awfully gratifying to introduce the two parties and see first-hand something come from nothing.

Today I visited the website of a startup Web team and took 10 minutes to critique it. She replied,

I can’t thank you enough for this critique!  I have been planning to revamp the website soon – based on your advice, I think we need a pretty major overhaul.  I really appreciate all of this advice!  I’ll let you know when the new site is up.

We are really good at computers and code, but we are definitely not marketers, so we are really grateful that you have taken the time to look over this and offer such thoughtful suggestions. If there is ever anything we can do to help you out, please
let us know!

I also sent two other people’s contact information to a recruiter and a potential hiring manager.

Give.

My take on networking? Give. Give freely and often. It’s good karma. And something may come of it … for them … maybe even for you.

So, how can I help YOU today?

Photo credit: JanRohwedder

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It is a lot of work being a guru

On a long flight home, I opened a sample copy of Dan Schawbel’s Personal Branding Magazine.

I thought, Dan branded himself as the Personal Branding Guy. He’s built a persona around it and delivers reliable, consistent information about how to build a personal brand.

I thought, I could build my own brand. Then I reflected on some personal brands I know:

Seth Godin – the bestselling author and blogger
Chris Brogan – the (beyond) social media guru
Gary Vaynerchuk – the self-made millionaire who found his passion and leveraged it
Chris Pirillo – the live-streaming tech gnome online since 1992
Brian Solis – the PR 2.0 guy expounding on the convergence of PR and social media
Ted Rubin – the Return on Relationships guy who answers every tweet
Mari Smith – the Facebook marketing expert
Danny Brown – the helpful, insightful marketing Canadian with a brogue and a heart
Daneboe – the Annoying Orange guy with other gag reels
The Oatmeal – the funny Web-savvy cartoonist
John Jantsch – the World’s Most Practical Small-Business Expert
Mack Collier – the guy behind #blogchat on Twitter

I have been noodling around with a brand I could own. I know the answers to The First Three Questions. A URL for my concept is available and I’m not aware of anyone else in the space. I began to think of site design and categories. I thought, I really need to get a Web cam, a scrim, and some good lighting.

Then I got discouraged.

It’s a lot of work being a guru. I have a number of outside interests, a full-time job I enjoy, and two small boys I keep close.

How often would I blog? How often would I vlog? How much editing would I need to do? Would I run out of ideas for content? Do I really want to fly around the country to attend and/or present at conferences?

I thought, the worst thing I could do would be to build a following and then pull back or stop because “I got really busy at work” or some such thing.

And so I put “being a guru of some kind” back on the shelf. For now.

Have you had a similar conversation with yourself? Did you draw a different conclusion?

And, if any of the aforementioned read this post and care to comment, I’d be interested to know, what was it like when you decided to forge ahead? Any second thoughts or advice for the rest of us?

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Indian bobble head explained

The Indian bobble head explained by my colleague and friend Rinda Sama. (The Indian bobble head was recently a subject for the NBC show, “Outsourced,” based on a movie of the same name.)

The Indian bobble head is also known as Indian head bobble, Indian head wobble, Indian head shake, or Indian head wiggle. Thanks to my colleague and friend Rinda Sama for the explanation.

Rinda explains, “For well over 400 years, Indians were ruled by the British Empire and before that it was all monarchy. And people were afraid of saying no as an answer.”

Neither the British nor the monarchy liked to hear ‘no’ as an answer.

Rinda continues, “They don’t care. It doesn’t matter if it’s feasible or not. They just want to hear ‘yes.’ So people were afraid and instead of saying a strong ‘no,’ they would just nod their head this way and leave it up to the other person to judge whether it’s a ‘yes’ or a ‘no’ and leave it there.”

The Indian bobble head means more than just “not saying no” politely.

Other Indian bobble head interpretations:

  • It could be “yes.”
  • It could be “no.”
  • It could be “I don’t know.”
  • It could be “I don’t care.”
  • It could be “You’ll take whatever you want to take.”

So there you have it, folks. When Rinda started explaining the Indian bobble head, I found it so interesting I had to capture and share it with you.

If you enjoyed, pass it on, leave a comment, and/or subscribe to the blog. Thanks, Rinda!

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Facebook, your Electric Friendship Generator [Video]

Responsible Relationships and You: What you need to know about Facebook Etiquette. Watch and learn.

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What to do if you’re “just not into social media”

Editor’s Note: I’m glad that I’m into social media. Otherwise, I wouldn’t have met today’s guest blogger Antonia Harler, known as @antwizzel on Twitter. This topic is particularly relevant to me … a friend was asking me this very question last week. My comments follow. And here’s Antonia … take it away, antwizzel!

Let’s face it. Not everyone is born a natural communicator and not everyone is passionate about social media.

So if social media is not a fad (doesn’t seem to be) and it’s something businesses need to pay attention to, what do you do if you’re “just not into social media”?

Your social media effort is going to be successful only if you are truly devoted to it. Which is a bit circular. How can you devote yourself to something you don’t like and aren’t convinced is going to help you?

Generally when I’m asked, “What do I do if I’m not passionate about something?” my answer is “Don’t do it.” Life is too short to waste your time on something you aren’t passionate about.

But we are talking about business – and business isn’t always hearts and roses. Sometimes we need to do things we aren’t passionate about in order to succeed.

This post isn’t about the “why” but much more about the “how.” This post isn’t about strategy or what you need to do for it to work. It’s about how you are going to find your inner social media buddy.

Start with a self assessment.

How social are you in your private life? Parties all the time? Every once in a while? Or do you simply enjoy being by yourself and not face people? Trust me, you’ll find all types on the social web. There are the social media fanatics, the semi-regular users and the ones that sign up because they feel they have to and never use their account.

The social web isn’t the complete opposite of real life. It’s important for you to understand that the social web is an online reflection of your real life.

Try to find the fun in it.

Are you tweeting for your business and think it needs to be entirely about your business endeavors in order to succeed? Stop that train of thought right there. It is not. In fact, it’s the complete opposite.

Do you read a lot on the Internet? Almost every site now has a Tweet or Facebook Share button. Joe has them here on this post. Like my article? It’s one click … share it! If you find it interesting, chances are others will too. That in turn will be the start of great relationships with your fellow Tweeters and Facebookers, which might get you new clients.

The majority of content shared on the social web is interesting or fun. We all need a good laugh from time to time.

Interact. Be social.

I’m well aware that we aren’t all programmed that way. And no one says you need to be present for hours every day of the week. You don’t.

Find a schedule that’s right for you and stick to it. If you tweet twice a day but they are awesome tweets, tweet twice a day. If you blog once a week but its mind-blowing content, blog once a week.

The most important thing is that you have fun with it and that you stay consistent. Consistency is key. People will get used to what you are doing on the social web. Don’t let them down. It can backfire faster than you can tweet.

But what if, for the life of you, you still aren’t enjoying social media?

Visit Antonia on Twitter @antwizzel

That’s one question that’s easy to answer. Don’t do it.

Find someone in your business who is as passionate as you are about your company and products but also enjoys social media and is convinced that it’s an outlet that will help your cause. There’s nothing worse than someone doing something they absolutely hate. It’s a recipe for disaster. You’ll be miserable and your business won’t be represented well.

If you don’t have the luxury of employing someone that is going to do it for you, you need to ask yourself the question if social media is a must for you. It’s not for everyone.

If there are other ways you can promote your business and kick ass at them it’s probably better for you to choose that path. Kicking some serious butt is what you want and need to do. It doesn’t matter how you do it as long as you do it.

Antonia Harler (@antwizzel on Twitter) wrote her thesis on Twitter for Relationship Marketing. She tells me Austrians (where she’s from) don’t use social media as much as people in the states so she built her work up from scratch (and keeps crazy hours to be online while her American counterparts are). She’s looking for social media marketing opportunities in the UK and, in the meanwhile, encourages you to engage her on a consulting basis. Visit her blog www.socialglitz.com and join her on Facebook at www.facebook.com/socialglitz.

Photo credit: Sugarock99