Tag Archive | "beth hage"

A Bedtime Story

Saturday, December 26, 2009

1 Comment

Lukey gets TWO bedtime stories tonight!

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About Joe Hage

Saturday, November 14, 2009

6 Comments

About Joe Hage

I'm a senior marketer, Wharton MBA, AED advocate, blogger, husband, and dad. I'm a good guy to know for marketing strategy, marketing communications, online brand building, and new ideas.

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My wife, my life

Monday, August 17, 2009

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My wife, my life

For his 100th blog post, Joe wants everyone to know how lucky he is to have Beth as his wife.

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Life after Safeco

Wednesday, September 3, 2008

4 Comments

Safeco Friends, It’s been 51 weeks since I last Safecoed with you. A lot can change in a year. I work at Cardiac Science and really enjoy it. (The Cardiac Science equivalent to the Safeco Playbook was my first assignment back in November.) We’re building the category and I can save a life through the [...]

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Strong positioning paves the way for good copy

Saturday, May 24, 2008

9 Comments

Strong positioning paves the way for good copy

To (whom), (who/what) is the (what is your frame of reference?) that (what is the benefit that the “whom” will realize?) because (what are your supporting claims?)

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